Why Google halted its research into renewable energy


November 19, 2014 | Vox | Brad Plumer

Vox reports on Google’s decision to halt its RE-C initiative, a project dedicated to producing “one gigawatt of renewable electricity for less than the price of coal.” Google shut down the initiative in 2011, after realizing that their clean-energy goal wasn’t ambitious enough. Google engineers Ross Koningstein and David Fork explain that it’s not enough to invest in existing renewable energy technologies like wind and solar. To significantly slow down global warming, they say, it’s necessary to invest in researching new ideas, how ever unlikely they might seem.